Public Policy

When you want to find out how policymakers consume, digest and use media, there is just one place to go.  Year after year, Erdos & Morgan’s Opinion Leaders Syndicated Study has been cited as the gold standard for identifying and surveying individuals whose influence on a variety of issues – business, social, political, environmental and educational — far exceeds their numbers in the population.  We have a proven track record for accessing these important, busy people, knowing how to talk to them and getting them to consistently provide usable insights.

The Opinion Leaders Study helps media companies:

  • Identify the types of opinion leaders engaged with their brand and impacting specific issues
  • Understand how their brands are perceived and their platforms are used by these leaders
  • Verify the value of their brand

Related Information:

Erdos & Morgan’s Opinion Leaders Study has been utilized or cited by some of America’s most respected media outlets as the source for this type of information.

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