Irv Feinsilver’s extensive experience in media research provides a strong foundation for close client relations and on-target actionable research techniques.

Irv was appointed Senior Vice  President, Custom Research in January of 2002. Prior to joining Erdos & Morgan, Irv was the founder and president of Globe Research Corporation.

Under Irv’s direction, Globe Research became a leading full-service research company specializing in the design and implementation of consumer, business-to-business and media surveys.

Previously, Irv was Director of Research of Ziff-Davis Publishing Company where he established the research department and directed the research efforts of all Ziff-Davis titles. During his tenure at Ziff-Davis, irv was also involved in magazine start-ups and acquisitions.